Power of IDEAS in Business Recession!!

Is the recession hampering your business and affecting your work as an individual? Are you one among those who is on bench because of no project allocation? Well, why not just sit peacefully and churn your brain to ignite the thought process which I am sure the recession will not be able to affect. Yes, I am talking about one thing which can really bring a revolution in your organization especially for start ups and also as an individual. The magic word is “IDEATION”. When you have nothing to do, brainstorm with your friends or colleagues. Think about the business ideas which are unique and you think can bring a change to the face of economy or society. The idea need not have to be great, but yes, it should be practical and something which can be implemented. Truly said by someone, that only when you think 100 ideas, then only there would be 10 which would be viable and perhaps 1 or 2 which would hit the bull’s eye. Sometimes, the worst of ideas have made millions not because they were rejected outright by few angel investors or didn’t have the potential to made it but because of the confidence and commitment by the individuals to make it happen.

In times, when the recession is hitting every individual and business, Economic Times came up with POWER OF IDEAS and to everyone’s surprise some 11,000 entries were received out of which 1000 got selected for second round of selection. And, those who were rejected, well my advice would be to work on your idea more, think about the loopholes of your ideas and work on it to make it more viable. And, if not anything, start ideating more. Every individual can bring a change. Whether it’s an economy or society, change starts with an effort of a single individual. And, Ideation is one way to bring that change. Ideas good or bad help you in exploring and understanding a lot about the nuances of business because a lot of research is involved. A thorough research on the market, competitors, and services/products gives you an insight whether your thought process is in right direction. Sometimes, there is a common question which arises is, what triggers an idea?? Well, the answer is “Difference”, difference to the society, economy or you as an individual. Anything that can give you a creative satisfaction is the cause for an idea to evolve. Whether an idea to be a success or a failure depends on the efforts, analysis, and viability of implementation of an organization or an individual. There’s nothing which can beat the recession the way an IDEA do. Idea can be about a fresh start, diversification, acquisition or merger or sometimes a mere discussion. An IDEA CAN CHANGE YOUR LIFE, rather, it changes the very moment of you as an individual or organization because of the hunger to do something new. So, what are you waiting for?? FORGET THE SENSEX and START IDEATING….